tag:blogger.com,1999:blog-5590646397180206356.post2187770101582322097..comments2024-03-08T06:29:14.595+00:00Comments on Moyes Noise: A Social Media Plan for a MuseumNick Moyeshttp://www.blogger.com/profile/14599323124554819580noreply@blogger.comBlogger5125tag:blogger.com,1999:blog-5590646397180206356.post-49567132834233689352011-03-21T17:17:29.104+00:002011-03-21T17:17:29.104+00:00Seems to be a good idea. I would just like to add ...Seems to be a good idea. I would just like to add that people always confuse social media marketing with creating an account on a social network or just tweeting a couple of times a day. It requires a step by step approach, as in this case and should be a part of overall <a rel="nofollow" href="http://www.totalmedia.co.uk/">media planning</a>Lenahttps://www.blogger.com/profile/15724963849482798142noreply@blogger.comtag:blogger.com,1999:blog-5590646397180206356.post-8500284356751623052011-03-02T20:02:58.027+00:002011-03-02T20:02:58.027+00:00Very nice and impressive with a social media plan!...Very nice and impressive with a social media plan! I am not sure I have heard of any museum (in sweden) that currently has one. <br /><br />What may be a bit confusing in this though, is that social media is built in relations between persons, not institutions. I think that guidelines to all employees in museums must be considered as they are the "social media" eyes, voices and ears for the museum in the digital realm. That is - donĀ“t just work with those who are doing the "communication" work with the outgoing museum information (a mass media model of communication not working today), but work with everyone in the social network of the museum.Henrik Summanenhttp://www.henriksummanen.comnoreply@blogger.comtag:blogger.com,1999:blog-5590646397180206356.post-34867437265385432392011-03-02T03:21:00.650+00:002011-03-02T03:21:00.650+00:00hi Nick,
you'll find a lot of your colleagues...hi Nick,<br /><br />you'll find a lot of your colleagues have been thinking about these issues to. <br /><br />there are ~40 papers online from the Museums and the Web conference: http://conference.archimuse.com/biblio/search/social%20media<br /><br />keep sharing what you find!<br /><br />/jenniferj tranthttp://conference.archimuse.comnoreply@blogger.comtag:blogger.com,1999:blog-5590646397180206356.post-25592129472618931582011-03-01T19:37:55.421+00:002011-03-01T19:37:55.421+00:00I would have thought that engaging a balanced cros...I would have thought that engaging a balanced cross section of the public would be an ongoing challenge for the museum service, for a variety of reasons - some historical.<br /><br />Social Media surely provides a cost effective and powerful way to publicise the work of a museum and to create 2 way communication with people who might normally fall off the radar. It bridges a gap left by conventional communication channels - you have access to young and curious people for instance.<br /><br />I'm no expert but I would imagine that just HAVING a social media plan has to be a positive starting point but of course it needs planning, structure and long term commitment. Plus importantly, there needs to be some means of measuring the success of any plan - what works and what doesn't.<br /><br />So does DM&AG have a plan - or plan to get a plan? If not then they are really missing a trick.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-5590646397180206356.post-13704131342817377052011-03-01T10:19:33.682+00:002011-03-01T10:19:33.682+00:00Just wanted to write and compliment you on this po...Just wanted to write and compliment you on this post; it gives a great overview of all the things museums need to consider if they plan to do 'something with social media.'<br /><br />One thing I missed was an indication of time-investment the different actions in your list under 2.3 require. Twitter for example is a great way to accomplish the goal of reaching out to the audiences, new and old, but requires a bigger time investment than the somewhat more passive Facebook. And perhaps include Linkedin on that list aswell, which is a great way to share knowledge with other museumprofessionals.<br /><br />Regardless of these points, it's a very insightful blog, and I'd recommend it to any museum thinking about a social media policy!<br /><br />Regards,<br /><br />Steven<br />MuseumFuture.nlSteven Kammingahttp://www.museumfuture.nlnoreply@blogger.com